Tesla Model 3: History, technical innovations and global success

The Tesla Model 3 has permanently changed the automotive industry since its market launch in 2017. As the first mass-produced electric vehicle from Tesla it brings sustainable mobility to a wide audience. In this in-depth article, we take a look at the history, technical innovations, production processes and global success of the Model 3. We also present the Top 10 accessorieswith which you can customize and optimize your driving experience


History and development

The vision of the Tesla Model 3 was born back in 2006, when Elon Musk announced his intention to develop an affordable electric car for the mass market. Following the success of the Roadster, Model S and Model X, the Model 3 was presented as the next logical step in making electric mobility accessible to everyone.

  • 2016: Unveiling of the prototype. Within a week, over 325,000 reservations were received, an unprecedented level of interest in the automotive industry.
  • 2017: Start of production in Tesla-plant in Fremont, California. Despite initial production difficulties, production was steadily increased.
  • 2018-2020The Model 3 became the best-selling electric vehicle in the world and passed the one million units sold mark in 2021.

Technical innovations

  • Drive and battery: Available in various configurations, from Standard Range to Performance, the Model 3 ranges of up to 614 km (WLTP) and impressive acceleration values from 0 to 100 km/h in just 3.3 seconds.
  • DesignA minimalist interior with a central 15-inch touchscreen that controls almost all vehicle functions. The exterior appearance is characterized by aerodynamic lines and the absence of a traditional radiator grille.
  • Autopilot and Tesla visionIntroduction of camera-based driver assistance systems that are continuously improved via software updates and offer functions such as adaptive cruise control and lane departure warning.
  • Heat pump: Since 2020, the Model 3 has had a heat pump, which increases the efficiency of the air conditioning and improves the range in cold temperatures.

Production and global presence

In addition to the main plant in Fremont, the Model 3 also in the Gigafactory Shanghai to meet the growing demand in Asia and Europe. This global production strategy enables Tesla, shorten delivery times and better meet regional market needs.


Updates and innovations

  • 2020Introduction of design changes and technological improvements, including a revised center console, an electrically opening trunk and double-glazed windows for better sound insulation.
  • 2021Changeover to the camera-based Tesla vision system, which dispenses with radar and relies exclusively on cameras to enable functions such as autopilot.
  • 2023Presentation of the revised Model 3, known as "Project Highland"with extended ranges, updated exterior design, improved interior and a second display for the rear seats.

Safety

The Model 3 received the highest safety ratings worldwide:

  • NHTSA (USA)5-star rating in all categories, including frontal, side and rollover tests.
  • Euro NCAP (Europe): Top ratings with an adult protection rating of 96% and a safety assistance rating of 94%.
  • IIHS (USA): Top Safety Pick+ Award, the institute's highest recognition.

These results underline Tesla's commitment to the safety of passengers and other road users.


Sales figures and milestones

  • 2018-2020: The best-selling electric car worldwide for three years in a row.
  • 2021Reaching over one million units sold worldwide, a milestone in the electric mobility industry.
  • 2023: Continued strong sales figures and positive response in new markets such as Australia, New Zealand and Europe.

Reception and awards

The Model 3 has received numerous awards and praise from critics:

  • Car of the Year in several countries, including Denmark, Norway and Switzerland.
  • Best electric car by specialist magazines such as Auto Express and Edmunds.com.
  • Best company car and Best family car at the Carbuyer Best Car Awards.
  • Praise for its minimalist design, impressive performance and contribution to the promotion of electric mobility.


The Tesla Model 3 sets new standards in the automotive industry. With its combination of innovative technology, impressive performance and an attractive price-performance ratio, it paves the way for the widespread acceptance of electric vehicles. Individual accessories allow you to customize your Model 3 perfectly to your needs and further enhance the driving experience. If you are looking for a future-oriented vehicle that combines sustainability and driving pleasure, the Tesla Model 3 is the ideal choice.

Top 10 - Tesla Model 3 Accessories

#1 2befair Premium rubber mats complete set for the Tesla Model 3

The 2befair Premium Rubber Mats Complete Set is the indispensable accessory for your Tesla Model 3. It offers comprehensive protection for the interior and trunk, makes cleaning easier and ensures a well-maintained vehicle. Manufactured in Germany and tested by TÜV Rheinland, the mats meet the highest safety standards in the automotive industry. They are non-slip, do not act as a fire accelerant in the event of a fire and guarantee a perfect fit and odorlessness. Made from high-quality, 100% recyclable TPE instead of conventional rubber, they are not only extremely robust, but also sustainably produced. We underline our quality with a 10-year guarantee. A must-have for everyone Tesla-rider who values quality and sustainability.

2befair Premium rubber mats complete set for the Tesla Model 3 - Shop4Tesla

for the Tesla Model 3 until 09.2023
for the Tesla Model 3 from 10.2023 (Highland)

#2 Matt black logo emblems for the Tesla Model 3

Give your Tesla Model 3 a new, elegant look with our matt black logo emblems for the frunk and trunk. The emblems harmonize perfectly with the matt black window strips and give your vehicle a uniform and stylish appearance - a real eye-catcher on the road! The set also includes an additional logo for the steering wheel, which is simply mounted over the existing emblem. Installation is child's play: thanks to the adhesive strip already attached to the back, you can attach the logos without removing the original emblems. Give your Model 3 a personal touch and stand out from the crowd.

for the Tesla Model 3 until 09.2023

#3 2befair Step protection for the back of the front seats of all Tesla models (2 pieces)

Protect the backs of your front seats with the 2befair kick plate - the ideal solution against unwanted footprints and damage. Made in Europe from hard-wearing, waterproof imitation leather, the step protector blends unobtrusively into the interior of your Tesla. A perfect fit for all current Tesla-models, it can be simply clipped behind the rear seat panel and fixed in place with the hooks supplied so that nothing slips. The integrated storage pocket offers additional storage space for books, toys or cell phones and keeps the vehicle tidy. A practical must-have for everyone Tesla-driver who values protection and functionality. The set includes two pieces for the driver and front passenger seats.



For all Tesla model models

#4 2befair Leather and interior care set for all models Tesla models

Care for your Tesla-interior optimally with the 2befair leather and interior care set, specially developed for the vegan leather of Tesla. In cooperation with the renowned leather center, we have created a care system that is suitable for both white and black vegan leather. The set cleans thoroughly, refreshes the material and leaves no artificial shine. Manufactured in Germany, it stands for the highest quality and sustainable production. By using this care set, you not only protect your seats from soiling and ageing, but also support environmentally friendly production with reduced CO₂ emissions. A must for everyone Tesla-owner who values value retention and sustainability.



For all Tesla models

#5 USB hub for the center console of the Tesla Model 3/Y

Extend the connection options of your Tesla Model 3 (until 09/23) or Model Y with our seamlessly integrated USB hub. Specially designed to perfectly match the color and look of the center console, this accessory blends unobtrusively into the interior. The adapter has two USB-A and two USB-C ports, so you can connect and charge multiple devices at the same time. Thanks to the practical cable routing, all cables remain neatly stowed away and the interior always looks tidy. Installation is child's play and requires no tools: simply insert the hub into the center console and plug the angled cables into the existing USB-C ports. No intervention in the vehicle electronics required. An indispensable accessory for anyone who values functionality and design.


For the Tesla Model 3 until 09.2023

#6 2befair Touch-up pencils for Tesla

Say goodbye to small scratches and stone chips with the 2befair touch-up pencils for Tesla. Specially developed for all Tesla-models, they enable paint damage to be repaired quickly and easily. The set contains a main coat and clear coat; a primer is also included for white Teslas. Thanks to the integrated brush in the lid, application is effortless. A toothpick can be used as an applicator for particularly fine scratches. Available in the original colors of Tesla - Pearl White Multi-Coat, Midnight Silver Metallic, Solid Black, Deep Blue Metallic and Red Multi-Coat - the touch-up pencils guarantee a perfect color match. So your Tesla always flawless and retains its value.


For all Tesla models

#7 Aero hubcaps for the Tesla Model 3 Highland

Give your Tesla Model 3 Highland a sporty look with our black aero hub caps. Without having to buy expensive new rims, you can enhance the appearance of your vehicle. Installation is very simple: the original hub caps can be removed without tools and replaced with the new ones. Thanks to the sturdy clips that wrap around the spokes of the rims, the hub caps sit securely and firmly in place. The set includes four hub caps; individual hub caps can also be reordered if required. As there is no fixed running direction, you can fit them individually - just like the original ones Tesla Aero hub caps. A stylish upgrade for your Tesla, that immediately catches the eye.



for the Tesla Model 3 from 10.2023 (Highland)

#8 Boot storage compartments with lid for the Tesla Model 3 Highland

Keep your trunk clean and organized with our waterproof trunk storage compartments including lid, specially designed for the Tesla Model 3 Highland. The precisely fitting rubber recesses fit perfectly into the side storage compartments and offer space for dirty items such as shoes, tools or outdoor equipment. Thanks to the lid elements, a continuous loading area is created and the compartment remains almost invisible - the lid is made of the same material as the trunk lining. A practical loop makes it easy to open. The robust and durable shelves are waterproof and easy to clean: Dirt can be effortlessly removed with a damp cloth or water. A practical accessory that creates order and makes optimum use of the trunk of your Tesla.



for the Tesla Model 3 from 10.2023 (Highland)

#9 2befair Cleaning agent set for all Tesla vehicles

Care for your Tesla-vehicle inside and out with the comprehensive 2befair cleaning agent set. Specially developed for the needs of your Tesla, the set contains high-quality products for thorough and gentle cleaning:

  • Interior and display cleaner (250 ml)Thoroughly cleans the interior, leaves streak-free surfaces without artificial shine and imparts a subtle, fresh fragrance.

  • Glass cleaner (500 ml): Ensures a clear view thanks to streak-free cleaning of windows and mirrors, removes stubborn residues and protects plastic and rubber from drying out.

  • Car shampoo (500 ml)For a gentle car wash that does not attack waxes and sealants. High lubricity and rich foam for an improved washing experience.

  • Rim Cleaner (500 ml)Effectively removes brake dust and flash rust with a modern gel formula that turns from red to purple. Mild and safe for all types of rims.

  • Insect remover (500 ml)Effortlessly removes insect residues and bird droppings thanks to the adhesive gel formula, without tedious scrubbing.

  • Detailer (500 ml): Gives the paintwork a breathtaking shine and smoothes the surface. Maintains existing waxes and sealants and removes light soiling.

With this set you get all the products you need for the professional care of your Tesla. All products are coordinated with each other and ensure a shiny result. Further information and application instructions can be found in the respective product descriptions.



For all Tesla models

#10 Roof rack for the Tesla Model 3

Extend the storage space of your Tesla Model 3 with the high-quality roof rack from the Italian brand Farad. Specially designed for the Model 3 it enables the safe transportation of roof boxes, bicycles and more. It is mounted at the designated points under the glass roof, marked with small "V" markings. Under these markings are metal brackets that support the load. The threaded adapter is simply pushed underneath. This ensures a secure and stable attachment. With this roof rack, you gain a lot of extra storage space without having to compromise on the aesthetics of your vehicle. A practical accessory for anyone who wants more flexibility in everyday life or when traveling.




For all Tesla Model 3 models


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