Imagine getting into your new Tesla Model S and from now on you can connect to the Tesla Superchargers for free. That's exactly what Tesla Supercharging recently reintroduced for Model S buyers in the USA. Since December 13, 2024, all new owners have benefited from a permanent free charging option linked to the vehicle. With this surprising innovation Tesla not only create incentives to buy, but also strengthen its pioneering role in the e-mobility market.
Background to the return
Even in the early years of the brand, free supercharging was a coveted feature of the Model S. From 2012, free supercharging enabled Tesla customers to charge free of charge at all company-owned stations. However, this practice was discontinued in 2017 to better cover the growing costs of the Supercharger network. Now the popular offer is returning - but exclusively for the Model S and not for the Model X, which currently only receives 3 months of free charging.
Validity and restrictions
The new, unlimited Tesla Supercharging only applies to vehicles purchased or leased from December 13, 2024. It is linked to the owner and their Tesla-account and therefore cannot be transferred to other vehicles or persons. Tesla also reserves the right to cut off free access in the event of "excessive charging" or unpaid fees. An exact definition of this was not given.
Effects on the market
The return of free Supercharging for the Model S is likely to attract many interested parties and could boost sales in this segment. Although Tesla increased the price of the Model S AWD and Plaid in the US by $5,000 at the same time, the long-term value of unlimited free charging could more than make up for this for many buyers. Industry observers expect that Tesla that this move will further strengthen its brand loyalty and put renewed pressure on competitors in the electric vehicle market.
Outlook
The new edition of the free Tesla supercharging is a clear signal that Tesla is continuously working on making its offer even more attractive to customers. It remains to be seen whether this model will also be introduced in other markets or even extended to other models such as the Tesla Model Y or Tesla Model 3 will be extended. In any case, it shows once again how much Tesla care is taken to optimize its infrastructure, services and Tesla accessories-options on an ongoing basis. So you can look forward to seeing what other innovations await you in the future.
Keywords: Tesla, Tesla Model Y, Tesla Model 3, Tesla Accessories, Tesla Store, Shop4Tesla, Tesla News, Tesla Supercharging, free charging, free Supercharger, electromobility
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